Industry News

Global regulator for internet ads
The World Federation of Advertisers wants to create a global regulator for internet ads. WFA suggests to stop fighting the adblockers and focus on creating decent ads that people won’t want to block.
Why people are not already using ad blockers
Why people are still not blocking ads? The reason is quite funny: because they simply don’t know that they can actually do it.
Most people don't want to pay even $1 a year to avoid mobile ads
Sad news for publishers: most users of mobile devices are not willing to pay even a dollar to disable ads in apps.
Ransomware incident on The Pirate Bay
Yo ho ho and a case of ransomware! Recently on the popular The Pirate Bay torrent website there was malvertising (malicious ads), which led users to the Magnitude exploit kit pages infected with Cerber ransomware.
Websites that detect your ad blocker could be breaking EU law
Just yesterday we wrote about the websites which detect ad blockers. And here is a thing – these publishers could be breaking European law.
How the websites that block ad blockers are suffering
We have recently found an interesting article about websites that fight programs and extensions against ads. It is about websites which open windows like “You have an ad blocker, turn it off or go away” (well, something like that).
Ads can consume up to 79% of mobile data
One of the reasons users install ad blockers on mobile devices is the impact ads have on the data consumption.
AT&T patent: system that shows ads based on your emotions
AT&T (an American multinational telecommunications corporation) has published patent application recently. And the patent is quite peculiar. The point is in the invention of the system which will allow to display ads based on users emotions
How to fight ad blockers? - IAB version
Interactive Advertising Bureau (IAB) posted a peculiar guideline, which goal is to help publishers fight against ad blockers.
Why are the ad banners dangerous
Today we would like to share an interesting article that will remind once again why ad blockers shall be considered necessary for every internet user.
AdGuard download has started! Click the button indicated by the arrow to start the installation. Thank you for choosing AdGuard! Select "Open" and click "OK", then wait for the file to be downloaded. In the opened window, drag the AdGuard icon to the "Applications" folder. Thank you for choosing AdGuard! Select "Open" and click "OK", then wait for the file to be downloaded. In the opened window, click "Install". Thank you for choosing AdGuard!