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Users of Android-powered HTC 10 and HTC U11 report ads appearing on the top of the stock keyboard. HTC representatives responded by an advice to remove the latest update of an app called TouchPal. It is an emoji keyboard preinstalled on HTC. There is supposed to be no ads in the preinstalled version, but ads show in the free (trial) app downloadable from Google Play Store.

A new Adguard for Android version has been released today. It is not excessively rich with new features and other changes - more will come in v2.10 and, eventually, in Adguard v3.0. However, there is still one big highlight - we have vastly reworked and improved the User filter. Read below to find out the details.

The final part of the History contains a brief overview of the regulation measures affecting blockers in different regions of the world. We will also see how companies dependent on advertising find other ways to earn money or track customers.

Avira, a popular European antivirus, has become a partner of AdGuard and added the ad blocking feature based on our technology and filters to their browser extensions.

We continue to tell the story of ad blocking. The first part was about first apps, anti-trackers, and the technology behind ad blocking. Now you can read about the fight against ad blockers, the attempts of self-regulation by the advertising market, and the birth of an ad blocker that sells ads.

Third party cross site tracking seriously limited in new Safari; articles will be open in Read mode by default.

A new tool has become available in Google Webmaster — Ad Experience Report. In it, the site owner is to find screenshots and videos of ads on the site, which Google finds unacceptable and annoying by the standards of Better Ads.

For as long as advertisements have existed, people have been trying to avoid them. No surprise there. An advertisement is an unwelcome communication that distracts attention and intrudes at its own discretion and for its own purpose.

Marketing experts writhed in agony when video cassette recorders first started gaining popularity. "It’s over now," they thought. "TV advertising is dead. People will no longer just switch channels (where they can be caught) or go to the kitchen (where they can still hear the ads). Now they can avoid an ad altogether by just cutting it off!"

Data about ads, that users see online, and purchases they make in offline stores is now combined and collated by Google in order to measure advertisement performance. Google needs to prove to its advertisers that ads can generate sales in brick-and-mortar stores. It has partnered with a company that is said to have the access to 70% of credit and debit cards transactions in the US.

Global Accessibility Awareness Day takes place on the 18th of May. Its purpose is to raise awareness about the accessibility of digital products for users with disabilities.

It is important not to confuse accessibility with availability -- the latter refers to the technical performance, the ability of a server to respond to a client’s request. Accessibility describes the convenience of a website, software or an app for people with special needs, disabilities or diseases, the very possibility to be used by such people.