Websites that detect your ad blocker could be breaking EU law

Just yesterday we wrote about the websites which detect ad blockers. And here is a thing – these publishers could be breaking European law.

In the fight against ad blockers, websites show notifications, offering users to disable the ad blocker to be able to visit pages. However recently the letter from European Commission was published, which stated that the publishers’ tool to detect ad blockers requires access to people’s personal data. And to get your data legally, websites need to ask your permission. Meaning that prior to look for an ad blocker on your device, websites need your consent for this.

*The letter was written on behalf of Jean Claude Juncker, the president of European Commission (Photo: Yves Herman, Reuters)*

Of course most publishers that are using ad-blocker detection software do not appear to ask for user consent. Therefore, according to Hanff (Think Privacy CEO, the one who actually sent a request to EU-Commission about anti-adblockers), they are breaking the law.

Hanff says he will now launch legal challenges against websites using anti-ad blockers without asking permission, because he believes that this is an example of privacy violation.

Daria Magdik on Industry News
April 27, 2016
By downloading the comments you agree the terms and policies
How the websites that block ad blockers are suffering
We have recently found an interesting article about websites that fight programs and extensions against ads. It is about websites which open windows like “You have an ad blocker, turn it off or go away” (well, something like that).
AdGuard for Android v.2.5 official release
Lots of new features and bugfixes are awaiting you, and some of them are HUGE. If you keep track of our blog, or forum, you already know that the killer news of this release is adding the HTTPS filtering. And yes, this means no more ads in YouTube, Facebook or Twitter – you name it.
AdGuard download has started Click the button indicated by the arrow to start the installation. Select "Open" and click "OK", then wait for the file to be downloaded. In the opened window, drag the AdGuard icon to the "Applications" folder. Thank you for choosing AdGuard! Select "Open" and click "OK", then wait for the file to be downloaded. In the opened window, click "Install". Thank you for choosing AdGuard! Install AdGuard for mobile devices as well: